You may have noticed your local store is looking a bit different! We’re in the process of giving our stores a fresh new look.
Why?
We know that it can be an overwhelming process going into a flooring store, especially for the first time! So we really want to make the experience as simple as possible and remove some of the confusion.
We want to make the stores feel homely and create an environment where the customer is able to see the product on the floor and visualise it in their own home. All the new look stores have our most popular flooring as large samples on the floors so the customer can see it in a much larger piece than the standard sample size.
We have categorised our products within the store based on what the customer’s needs are. This helps the sales staff confidently show the right products to the customer allowing for a better customer experience.
We’ve currently completed 22 new look stores with the aim of completing the remaining stores by the end of next year. We have had a lot of positive feedback from customers who’ve experienced the new look store. If you haven’t done already, pop in and check one out for yourself!